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Subjects
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Business Management SL

IB Humanities • SL

Business Management SL

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Unit 1: Introduction to Business Management

1.1 What is a business?

1.1.1 Nature of businesses

1.1.2 Business functions

1.1.3 Primary, secondary, tertiary, and quaternary sectors

1.1.4 Process of starting a business

1.1.5 Opportunities of a new business

1.1.6 Challenges of a new business

1.2 Of Business Entities

1.2.1 Private versus public sectors

1.2.2 Sole Traders

1.2.3 Partnerships

1.2.4 Privately Held Companies

1.2.5 Publicly Held Companies

1.2.6 For-Profit Social Enterprises

1.2.7 Cooperatives

1.2.8 Non-Profit Social Enterprises (NGOs)

1.3 Objectives

1.3.1 Vision Statement and Mission Statement

1.3.2 Common Business Objectives

1.3.3 Strategic and Tactical Objectives

1.4 ib-business-management-14-stakeholders

1.4.1 Internal and External Stakeholders

1.4.2 Conflict Between Stakeholders

1.5 And Evolution

1.5.1 Internal and External Economies and Diseconomies of Scale

1.5.2 The Difference Between Internal and External Growth

1.5.3 Reasons for Businesses to Grow

1.5.4 Reasons for Businesses to Stay Small

1.5.5 External Growth Methods

1.6 Companies

1.6.1 Economic Contributions of MNCs

1.6.2 Social and Cultural Impacts of MNCs

1.6.3 Environmental Effects of MNCs

1.6.4 Ethical Considerations and Criticisms of MNCs

1.6.5 Dependency on MNCs

2.1 To Hr Management

2.1.1 Role of Human Resource Management

2.1.2 Internal and External Factors Influencing Human Resource Planning

2.1.3 Reasons for Resistance to Change in the Workplace

2.1.4 Human Resource Strategies for Managing Change and Resistance

2.2 Structure

2.2.1 Terminology of Organizational Structures

2.2.2 Types of Organization Charts

2.2.3 Appropriateness of Organizational Structures

2.3 And Management

2.3.2 Management and Leadership

2.3.3 Leadership Styles

2.4 And Demotivation

2.4.1 Motivation Theories

2.4.6 Financial Rewards

2.4.7 Non-Financial Rewards

2.4.9 Types of Training

2.6 ib-business-management-26-communication

2.6.1 Formal and Informal Methods of Communication

2.6.2 Barriers to Communication

3.1 To Finance

3.1.1 Role of Finance for Businesses

3.2 Of Finance

3.2.1 Internal Sources of Finance

3.2.2 External Sources of Finance

3.2.3 Internal vs. external sources and implications

3.3 And Revenues

3.3.1 Types of Costs

3.3.2 Total Revenue and Revenue Streams

3.3.3 Implications of Costs and Revenues

3.4 Accounts

3.4.1 Purpose of Accounts to Different Stakeholders

3.4.2 Final Accounts

3.4.3 Intangible Assets

3.5 And Liquidity Ratio Analysis

3.5.1 Profitability Ratios

3.5.2 Strategies to Improve Profitability Ratios

3.5.3 Liquidity Ratios

3.5.4 Strategies to Improve Liquidity Ratios

3.7 Flow

3.7.1 Difference Between Profit and Cash Flow

3.7.2 Working Capital

3.7.3 Liquidity Position

3.7.4 Cash Flow Forecasts

3.7.6 Strategies for Dealing with Cash Flow Problems

3.8 Appraisal

3.8.1 Investment Appraisal Techniques

3.8.3 Application of Investment Appraisal

4.1 To Marketing

4.1.1 Market Orientation vs. Product Orientation

4.1.2 Market Share

4.1.3 Market Growth

4.2 Planning

4.2.1 The Role of Marketing Planning

4.2.2 Segmentation, Targeting, and Positioning

4.2.3 Niche Market vs. Mass Market

4.2.4 Importance of Having a Unique Selling Proposition (USP)

4.2.5 Differentiation Strategies

4.4 Research

4.4.1 Why Organizations Conduct Market Research

4.4.2 Methods of Primary Market Research

4.4.3 Methods of Secondary Market Research

4.4.4 Qualitative vs. Quantitative Research

4.4.5 Sampling Methods

4.5 Seven Ps Of The Marketing Mix

4.5.4 Promotion

4.5.7 Processes

4.5.8 Physical Evidence

4.5.9 Appropriate Marketing Mixes

5.1 To Operations Management

5.1.1 The Role of Operations Management

5.2 Methods

5.2.1 Job Production

5.2.2 Batch Production

5.2.3 Mass/Flow Production

5.2.4 Mass Customization

5.4 ib-business-management-54-location

5.4.1 Reasons for a Specific Location of Production

5.4.2 Reorganizing Production Nationally and Internationally

5.5 Even Analysis

5.5.1 Total Contribution vs. Contribution per Unit

5.5.2 Aspects of a Break-Even Chart

5.5.3 Effects of Changes in Price or Cost on Break-Even Analysis

5.5.4 Limitations of Break-Even Analysis

Business Management SL | Study Resources & Guides | StudyIB